Bankers Advertising

As the year approaches, many businesses are looking for ways to make the most of their remaining budgets. Now is an opportune time to invest in promotional products that enhance your brand and propel your business into the new year. Here are four impactful areas for maximizing year-end dollars and generating long-term benefits.

Thank Loyal Customers

What better way to show appreciation to customers than with a memorable gift? A useful option that will help keep users organized is the Good Value™ National Day Calendar – Spiral. This calendar showcases national holidays and fun observances, adding value and entertainment while serving as a constant brand touchpoint.

Stock Up on Office Supplies

Office supplies are essential, and year-end is the perfect time to use any remaining budget dollars to fill the supply closet. These practical items keep your brand visible while ensuring team members have needed productivity tools. Plus, they easily double as giveaways at events and tradeshows.

Consider these two office staples:

The BIC® Digital Clic Stic® Pen is the most popular promotional pen in the promo business wrapped in a vibrant, 360-degree, full-color imprint that makes any brand message pop.

The Souvenir® Sticky Note™ 3″ x 3″ x 1-1/2″ Cube makes a perfect companion to the BIC® Digital Clic Stic® Pen or is an indispensable item on its own. Its eye-catching full-color imprint on all four sides will bring a pop of color to even the drabbest office environment.

Celebrate Achievements 

Recognizing top performers with year-end awards is a powerful way to boost morale and show appreciation. Research shows that organizations with a strong recognition culture have a turnover rate almost 30% lower than those without it. Set a positive tone for the new year by celebrating outstanding employee performance with the JAFFA® Color Accent Crystal Tower. This elegant award is made of clear, flawless optical crystal that brings well-deserved attention to any achievement.

Build a Stash of New-Hire Swag

As a company grows, so does the importance of integrating new hires into its corporate culture. Thoughtful branded swag can reinforce organizational values while making employees feel welcome. For companies that prioritize sustainability, buying products made of recycled materials is one way to accomplish this goal.

The Koozie® Big Recycled Tumbler – 40 oz. is made of 90% stainless steel and has a 100% recycled plastic, press-fit slider lid. New hires will love how this tumbler’s double-wall vacuum insulation keeps drinks hot or cold for hours, and its tapered base makes transporting it a breeze.

Pair it with the Koozie® Boho Water Bottle Pouch to impress employees during orientation. This pouch features a main compartment that can fit almost all mobile phones and boasts additional features, including a front zippered pocket, two interior card slots, and a key fob. It’s made with 15% post-consumer recycled PET.

The end of the year is an ideal time to invest in promotional products, whether a company is looking to express gratitude, stock up on supplies, recognize talent, or welcome new hires. Don’t forget these strategies to take advantage of this opportunity to reap long-lasting benefits well past the ball drop on New Year’s Eve.

Audio for the Holidays

As the holiday season approaches, businesses seek the perfect promotional gifts. This year, consider the gift of sound with audio products like speakers and headphones.

Here’s why they’re an excellent choice:

Set the Mood for Festive Gatherings

Music sets the mood and brings people together, whether it’s a family gathering or an office celebration. A branded speaker allows your clients to be the life of the party while keeping your company top of mind.

Stress Relief in a Hectic Season

High-quality headphones offer a way to escape the chaos and unwind with favorite tunes or podcasts. By gifting noise-cancelling headphones, you’re providing a valuable tool for relaxation and focus during a busy time of year.

Year-Round Utility

Unlike seasonal items, audio products remain useful long after the decorations come down. From workout sessions to daily commutes, your branded audio gift will continue to provide value and visibility throughout the year.

Tech Appeal

Headphones and speakers are at the intersection of technology and lifestyle – always a winning combination. They appeal to a wide range of demographics, making them a versatile choice for any client base.

Check out website for ideas.

Also see our Fall Gift Guide for holiday gift favorites.

Contact your Bankers sales partner for more ideas!

Showcase Your Brand With One-Of-A-Kind Gourmet Gifts

The holidays are a time to celebrate your customers, associates, and employees who have contributed to your success.

We understand what it takes to deliver a superior holiday gift program – gifts that will delight the senses and bring a smile to the face of every recipient.

Food gifts are the #1 holiday business gift. Why?

Attention – Food gets attention. It stands out and is a universally loved item that can be shared, and everyone will enjoy.

Affordable – Food gifts are affordable. Ther is a wide selection of customized gifts for all price points.

Appealing – Food is appealing. It brings people together, stirs up emotions…people are happy when they’re enjoying a treat, and the brand will be associated with those positive feelings. It’s a gift that any recipient will enjoy, no worrying about demographics, sizes, interests, etc. Everyone loves gourmet food.

We are happy to build a customized food gift program for you that allows you to choose your food item, price point, and packaging. There are a lot of options available, so there is something for everyone on your list. The benefit of ordering we provide is that it is your brand that the recipients will see, not a retail brand from the big box stores or off the internet.

The perfect gift starts here – contact us today!

Check out food gifts here!

With Breast Cancer Awareness Month on the horizon, it’s the perfect time to THINK PINK with your promotions.

There are numerous items that can be effective for promoting breast cancer awareness. The choice of items depends on your target audience, budget, and the message you want to convey. Here’s a list of popular items that are commonly used to promote breast cancer awareness:

1. Pink Ribbon Apparel: T-shirts, hoodies, hats, scarves and socks featuring the iconic pink ribbon symbol are great for showing support and raising awareness.
2. Wristbands: Silicone wristbands or bracelets with pink ribbon designs are cost-effective and can be worn by people of all ages.
3. Tote Bags: Reusable tote bags with breast cancer awareness designs can be used for shopping or everyday activities, spreading the message wherever they go.
4. Water Bottles: Pink-themed water bottles are practical items that encourage hydration while raising awareness.
5. Pins and Buttons: Pins and buttons are small yet impactful items that can be worn on clothing, bags, or hats.
6. Magnets: Fridge magnets provide a constant reminder in homes and workplaces.
7. Stress Balls: Stress balls or squeezable items can serve as both stress relief tools and awareness symbols.
8. Notebooks and Journals: Pink-themed notebooks or journals can be used for writing notes, journaling or as part of gift packages.
9. Keychains: Keychains can be attached to keys, bags or backpacks, offering a subtle yet continuous awareness presence.
10. Lanyards: Lanyards can be used to hold ID badges, keys or other items, making them suitable for events and workplaces.
11. Phone Accessories: Phone cases, pop sockets or screen cleaners are popular among tech-savvy individuals.
12. Lip Balm: Customized lip balm with pink ribbon packaging can provide a practical way to keep lips moisturized while raising awareness.
13. Sunglasses: Sunglasses with pink accents can be a stylish way to promote breast cancer awareness, especially during outdoor events.
14. Bandanas: Pink-themed bandanas can be worn as headbands, neck accessories or even as a fashion statement.
15. Awareness Ribbons: Apart from clothing and accessories, you can distribute awareness ribbons that people can pin to their clothing.
16. Promotional Pens: Pens can be used in offices, schools or other settings, spreading awareness with every use.
17. Umbrellas: Pink-themed umbrellas are practical items that can provide shade and shelter while also raising awareness.
18. Stickers: Stickers can be placed on laptops, water bottles, notebooks and more.
19. Educational Materials: Brochures, pamphlets, and booklets that provide information about breast cancer prevention, detection, and treatment are important for educational campaigns.
20. Customized Gifts: Consider creating unique items like customized jewelry, engraved items or personalized keepsakes to offer a more personal touch.

When selecting items, keep in mind the usefulness, durability and appropriateness for your target audience. High-quality and well-designed products will make a more positive and lasting impression, contributing to the success of your breast cancer awareness campaign.

Check out our brochure online and view more Pink promos here!

Grilling Month is the perfect time to highlight products from our Summer Guide!

1. 26320 | GCI Outdoor® Freestyle Rocker XL™ with Side Table (Page 2)
2. 98350 | Tiki Speaki™ Wireless Speaker Lantern (Page 2)
3. 40002 | Pickleball Set (Page 5)
4. DCQDT2 | Deluxe Perforated Grill Flipper (Page 9)
5. FRK | Eco Freek Beverage Sleeves (Page 17)
6. 39ACS1315 | Therm-O Super Tote (Page 19)

Check out these promos that fit the occasion and see more about them in our Summer Guide here.

Find more product options here. 

Summer is in full swing and we’re excited to share our favorite products with you. There are so many great ideas in our Summer Guide that are sure to make your brand shine! Check out the products that caught our sales managers’ eyes and contact your Bankers Promotional Consultant for more info!

View all our favorites here. 

View our full Summer Guide here. 

It all started when Sam Hart (@thesam_show on TikTok) signed the lease for her new apartment and received a promotional pen with the apartment building’s name on it. She loved the pen and took five more. When the ink ran out, she tried asking where she could buy more pens for herself and found out she could only buy the pen as a promotional item in bulk quantities. Hart was in a position at her former job that had the task of designing a yearly branded-merchandise campaign, so she pitched the pen. The pitch was approved and Hart distributed the pens around the office. Her coworkers raved. “I am the most popular person in the office because I am the one who procured these pens. I’m a hero, in fact,” Hart said.

The video currently has 1.3 million likes, 7,678 comments, 85,000 saves and 20,200 shares. The supplier got wind of the viral status on Thursday, May 2.

“As soon as we became aware of the video, we launched a campaign to capitalize on the increased interest,” said the company’s senior director of marketing and communications. “This included social media posts, blog content, email scripts and added attention on our website. Our sales team is actively engaging with our customers, letting them know about the popularity of the BIC® Intensity ClicTM Gel Pen and that we are its exclusive supplier…We quickly placed orders for more samples because we were getting triple the number of sample requests than we normally do. One of our customers even received 1,200 sample requests in 48 hours.” 

Knowing that viral fame doesn’t last long, Rosario says the team is already using this moment to shift attention to other products to hopefully maintain peoples’ attention and secure more orders.

The ICLGEL has become a popular item, and we also want to highlight the new BIC® Ferocity ClicTM Gel Pen, which is very similar to the ICLGEL but with a slimmer profile. For all the lefties out there, it also has a fast-drying ink – even though the gel in the ICLGEL dries pretty quickly too. The BIC® #FCLGEL Ferocity Clic Gel Pen is featured in our Summer Guide on page 14.

This isn’t the first time a pen from this supplier has gone viral on TikTok. In October 2020, the people were obsessed with the Sharpie S-Gel.

Promote your company with this pen – the virality speaks for itself.

Contact your Bankers Promotional Consultant for a sample and see for yourself!

Spring is in full swing! With warmer weather comes more travel. Here are some of the Advertising Specialty Institute’s editor’s picks.

As the travel industry evolves, these branded accessories are sure to keep pace. The travel industry has certainly shifted over the past several years. With high inflation and expensive costs, vacationers are becoming more intentional about how and where they spend their money. A recent article from Condé Nast Traveler lays out the big trends to watch this year, including astro tourism, home-swapping (cheaper than Airbnbs), “coolcationing” (heading to Iceland rather than Sicily, for example) and even train travel. Changes may be afoot, but people can’t help but want to get out there – the branded travel products listed here are must-have companions on the journey.

Equipped with stretch-mesh pockets, elastic cable organizers and a power bank pocket, the #4400-07 Bellroy tech kit offers easy access to tech accessories without the tangle. Great for conferences and college bookstores.

Employees celebrating milestone work anniversaries will love this #101833 Samsonite weekender bag for both work trips and vacations. Made of a blend of recycled polyester and cotton, it has a recycled polyester lining, two side pockets and an adjustable and removable shoulder strap.

Guests on incentive trips are sure to need this #SET-TP travel pack that includes SPF 30 sunscreen, SPF 30 lip balm, sanitizing spray and scented lotion in a clear pouch with carabiner.

Talk about space-saving – this #ROLLUP 4-in-1 travel bag has four detachable pouches for storing tech accessories and other small belongings. Ideal for travel overseas or to the gym.

Readers can follow National Geographic experts on a grand tour of the 50 states in this #9781426216909 travel book. Optional custom insert page and belly band. Consider employee gift programs.

Water-resistant and breathable, this #TT77 Anorak jacket is a must for tour groups and valet parking staff. Can be rolled up into a fanny pack when the rain clears. Available in five colors.

Traveler 3.0 (INT’L Adapter Kit), the newest generation of our Traveler universal power bank now features Magsafe wireless charging and ultra-fast charging speeds. For those going on international trips, this is the perfect companion! The built-in plug-and-charge function offers incredible convenience wherever your adventure takes you!

The AeroLOFT™ Pillow is a business first travel pillow with a sleep mask. It features a luxurious, super-soft plush pillow cover that’s removable and machine washable. The pressure-relieving memory foam pillow ensures optimal comfort and support. An adjustable pillow clasp and tightener allows for perfect fit. The compact folding pillow design fits snugly in drawstring travel pouch.

Don’t forget staples like luggage tags, packing cubes, etc. See page 7 of our NEW Summer Guide for more ideas. Contact your Bankers Promotional Consultant for more ideas!

Equip your audience with the tools needed to achieve goals, while also aligning your brand with their journey towards success.

Why it Works
1. Improved Engagement & Retention – Studies have shown that physically writing down information helps individuals better process and remember content.
2. Professional Image & Brand Visibility – Offering high-quality notebooks ensures that the notebooks are used during meetings, conferences, or workshops showing off the logo decorated on it to everyone around them.
3. Personalization & Connection – Each notebook reflects an understanding of different brand preferences and values, catering to diverse needs and fostering more meaningful and enduring relationships.

Kalan Journal #CA9791 – Designed for business executives and professionals seeking to jot down essential notes, meeting minutes, and creative  ideas, with the added benefit of a magnetic closure to ensure document security.

Montado Cork And Linen Journal #CA9788 – A must-have for environmentally conscious brands and individuals. The cork and linen  cover, along with the wheat straw and cork pen, highlight sustainability efforts. It can be used for eco-friendly promotions, workshops, or as a thoughtful gift for clients and partners.

Savannah Journal #CA9645 – Tailored for globetrotters, this journal is designed to accompany travelers on their journeys. The front slash pocket can hold travel essentials such as a phone, tickets, or maps, and the elastic expansion provides space for souvenirs. The undated pages allow for versatile use during trips.

Castelli Laser Medio Lined Journals QB4MQ/QB4MD/Q24MC – Tailored for students, teachers, and researchers, this notebook is perfect for keeping track of lecture notes, research findings, and project ideas. Its durable cover and ribbon page marker help keep things organized.

Spiral Bound Combo Neoskin #ST4471 – Perfect for event planners and attendees, this journal comes complete with a matching pen, making it ideal for seamless note-taking during seminars, workshops, and conferences. The neoskin’s ribbon page marker adds convenience for professionals engaged in networking and learning opportunities.

Soft Cover Combo Bradford #ST4841 – Also check out this popular spiral bound 8″ x 10″ option.

Journals are great promo for businesses that want to put their brand in front of a large audience. The possibilities are endless. If your clients are looking for an eco-friendly options, check out these.

Hardcover Combo Tiki #EC3601 – made from 34% postconsumer pineapple fiber.

Castelli Oceano ECO rPET Medio Lined Recycled White Page Journal #QG18V – made from plastic that pollutes our oceans is recovered through an upcycle process and transformed into an ecofriendly polyester fabric cover.

Need more ideas? Contact your Promotional Product Consultant.