Pools are open, school is finally out, and warm weather is here to stay – summer is officially here! In addition to family reunions, baseball games, and potlucks – summer also provides a number of event opportunities for businesses to get involved in the community.
Chances are your business will be involved with an event such as a fair, festival, parade, or carnival this summer. Taking part in events like these is a great way to gain exposure for your company for a day. However, to gain exposure well beyond a single event, why not give out a fun or useful promotional product during it? Promotional products will make your company a “must-stop” location at an event, while continuing to promote your business longer after the event is over.Here are a few reasons promotional products will get you more out of your event:
Who doesn’t love S.W.A.G.?
S.W.A.G. stands for “stuff we all get,” and people love this stuff! If you’re a fan of the NBC hit show The Office, you may remember an episode where Michael Scott acts like a kid in a candy store with all the “S.W.A.G.” he gets at tradeshows he attends. The same holds true for adults and kids alike at summertime events. Your Bankers Advertising Promotional Consultant can help you select the most effective product at any budget to get people EXCITED about YOU!
Potential customers will be asking YOU for advertising… How often does that happen?
When your Bankers Promotional Consultant helps you select a fun or useful promotion for your next event, you’ll soon see your clients (or potential clients) asking you or others, “Where can I get one of those?” They’ll want to get their hands on your advertising! It is not very often that they ask for your message, so relish the opportunity to brag!
You’ll get the most out of your event investment.
It’s probably costing you money and/or time to be a part of this event. Using promotions to spread your message throughout the event will allow you to get the most out of your already made investment. One of my personal favorites to help you achieve this goal is our very popular stick-a-strip adhesive calendar. It’s economical and it will get your name in front of your client for an entire YEAR after the event. Now that is some serious ROI! [For more information on calendars, read our previous article.]
We’re your summertime solution.
Need something soft that will not injure someone when thrown out at parades? Dealing with a small or reduced budget? Need something “green?” We’ve got you covered! We can help you select the right product, at the right price, to get you the most exposure and create a lasting memory. Contact us and we’ll help you get started.
June 10, 2009 | Written by Marie Long | Bankers Advertising Marketing Coordinator