Did you know the first umbrella appeared over 4,000 years ago in Egypt where umbrellas symbolized religious power? They were originally created as a device to protect against the sun. In fact, the word “umbrella” is derived from the Latin word umbra meaning shade. Umbrellas have come a long way since those days.
Umbrellas are wonderful devices, they shelter us from the sun, protect us from the rain and are useful in a variety of situations. Just take a look at what an umbrella did for Mary Poppins. While we can’t promise umbrellas will make you fly, we can ensure you that they make your brand soar.
Hold On To Them
Did you know that 81% of promotional items are kept because they are useful?
That’s reason number for you to give logoed umbrellas as your next giveaway. When is the last time you bought an umbrella? Most people haven’t. Folks don’t throw umbrellas away, they hold on to them for a long time. This provides a lot of impressions.
Promotional umbrellas are kept at the office, in the car and even at home so the brand exposure alone speaks for itself. The average household owns an average of 3.8 umbrellas. There’s nothing worse than being caught in the rain or the sun without protection, so give your clients and employees what they need – umbrellas imprinted with your logo.
Great For Advertising
Did you know one of the longest lasting logos originated with the umbrella was Morton Salt. Companies wanting to make big, bold statements often make umbrellas the product of choice because of the large imprint area. They are also one of the best items to integrate corporate colors and branding. Umbrellas are a great billboard for others to see as it is being used creating additional exposure and stronger brand recall. These gifts are used by everybody so they are great for any occasion.
Why Buy Umbrellas?
- They have a high perceived retail value and thus make a wonderful gift.
- They are great for every occasion, are unisex and one size fits all.
- Everyone needs and wants an extra or new umbrella.
- They convey caring about health and safety to the recipient.
- They offer large, visible imprint area to showcase your brand.
March is National Umbrella Month. It’s time for Spring showers and so keep your customers prepared by handing out one of the most appreciated gifts….umbrellas.