There’s a chill in the air, and it’s an excellent reminder that Gift Season is upon us. But, Gift Giving is more than just picking the “perfect business gift” that will appeal to the masses. It doesn’t have to be so black and white. At Bankers, we offer more than just gifts. We can keep this season stress-free for you by assisting with three valuable services that ensure that your gifts are noticed and 
remembered.
Packaging
Ask yourself – is this a gift or giveaway? The first impression can set the tone of receiving the gift and emotional connection. Much of the attention in choosing gifts is given to the gift itself, but the presentation of the gift is a value-added opportunity that can’t be ignored. Packaging and presentation add value to any promotion, presentation, contribution or offering. Gift bags, custom ribbon and gift boxes will enhance the selected item and maximize the impression it leaves.
It’s important that the gifts are valued by the recipients. For example, you purchased $40 jackets for your employees. Spending an additional $0.50 for a gift bag or box is a small investment that ensures you’re are handing them out as a true, meaningful “gift” vs “giveaway.”
Search here for some lovely gift packaging options.
Bundling
With a per gift budget in mind, it’s common to begin looking for the one item that fits in the budget. When our clients ask for ideas for holiday gifts, we often suggest multiple products that make a nice bundle. With multiple items, your business receives greater exposure and value. By creating a kit or package of products, the recipients are left with many brand impressions. Bundling several items together increases the perceived value. There are a lot of neat ideas that can be paired to create a fun gift. Use a tote bag, cooler or duffel as a starting item and then add additional items such as a drinkware piece or cap to create
a nice gift set.
BUNDLE IDEAS:
In the Bankers Gift Guide – we have a square colander. Use this as the package and then add kitchen utensils, pot holders, or kitchenware to create a well-designed package.
Select a hot/cold cooler and pair this with a nice knife and server set.
How about a bamboo cutting board combined with a paring knife?
The ideas are endless. Need more ideas…? Ask us!
Distribution
Distributing gifts is an element of planning that is all too often forgotten about, but it’s actually a very important part of the gift receiving experience.
Hand-delivering some of the branded gifts is an incredibly personal and authentic way to express your appreciation. Your dedication to this delivery method is super impressive and meaningful to your recipient. They won’t ever forget it, that’s for sure.
On the other hand, sometimes mailing a gift is more feasible. There are pros and cons to both. If you decide to mail or ship your gift, a hand-written personal note goes a long way. In a world of emails, texts, Facebook and snapchatting, a hand-written note intended specifically for the recipient makes them feel super special… even if it’s just a few kind words of thanks. Ask us about our packaging and mailing services!
Remember… you’re not in this alone. Rely on your experts at Bankers Advertising to help you deliver the perfect gift experience!