There is nowhere quite like a county fair. The smell of corndogs, the sound of calliope music and the sight of colorful booths conjure up happy childhood memories. What better way to advertise your business than at a county fair where thousands of people come to have fun and see what their local businesses have to offer. In small towns across America, county fairs are usually the highlight of the summer.
Whether a giveaway or item for purchase, customized products are the best way to draw attention to your brand. Products need to be relevant to your offerings and brand culture. Providing your client with something they can take home makes their experience engaging, more memorable and meaningful. Choose promotional items that will make a lasting impact long after the event is over. Recipients will either use the handout or throw it away. If it is thrown away, it loses its visibility factor.
To help, here is a rundown of some of the best fair handouts. The criteria’s for these items are: 1) functionality-will the recipient actually use the item; 2) visibility-will the item’s functionality lead it to be passed on and seen by more than just the recipient; 3) price point-will the combination of functionality and visibility justify the cost of the item.
#1 – Notepads: People do not throw out notepads. After a note is written on the pad, it is kept for a period and often handed to someone else. The notepad is the perfect combination of functionality, visibility and price.
#2 – Stadium Cups: Stadium cups are a very versatile handout. An item like this will be well received and useful for quite some time.
#3 – Pens: Pens are an item that is commonly lost by its owner. However, when it is lost, someone else finds it.
#4 – Fanny Packs: For years, custom fanny packs proved to be a powerful marketing solution that appealed to a wide audience. Although they peaked in popularity in the 80s, these convenient packs are suddenly finding themselves back in style. Today, these clever and timeless personalized fanny packs offer great on-the-go logo exposure while ensuring a more convenient and safe experience for the recipient.
#5 – Phone Fans, Hand Fans or Misting Fans: Fans are superb promotional items because they really come in handy on those hot summer days. Recipients will want to keep them in their bags, backpacks or cars at all times; so when everybody else is suffering in the heat, they will feel cool and refreshed.
#6 – Sunscreen: One of the most thoughtful giveaways for the spring and summer is promotional sunscreen. Not only is it important to everyone’s health to use sunscreen but, by using it as giveaways, your customer is spreading the word and helping protect others from harmful UV rays.
#7 – Flyswatters: Think about how relieved the recipient will be when you hand them a promotional fly swatter that helps keeps nasty bugs off their bodies and away from their food. Flyswatters are available in all sorts of different shapes and colors.
#8 – Yardsticks: Maybe you want to promote your business or organization’s growth. The best way to get your name out there is with promotional yardsticks. Yardsticks are available in several colors and offer plenty of room for your name and logo. Yardsticks are extremely useful; they can be used in class, at home and in the office.
#9 – Coloring Books: Are you looking for a fun giveaway for your littlest fans? Customize coloring books imprinted with your logo so parents will know whom to thank when their little ones are happily distracted. Promotional coloring books are educational and entertaining giveaways for pediatricians, dentists, restaurant owners or anyone who interacts with children.
#10 – Sunglasses: Give clients the gift of eye protection with a pair of custom printed plastic sunglasses. These fun and unique promotional items are sure to get the attention of many with the wide range of color options available. Did you know that people with lighter colored eyes (blue, grey, green) are more sensitive to sunlight and florescent lights than people with brown eyes?
#11 – Sling Backpacks – People tend to refrain from picking up or buying merchandise just because they don’t want to hold on to it all day but if a company offered a free backpack…just think how many promotional advertising pieces they could be going home with!
Act now, carousel your logo around with promotional items at the next county fair. See everything we have to offer here.
